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How to pass coupon codes via the ReSci Data API
Prerequisites: Please ensure that you've integrated with the Retention Science Data API as described here. Please reach out to your Client Success Manager or help@retentionscience.com to request t...
Setting subscription types
You can group Cortex stages into various subscription types to let your users choose what kind of content they want to receive. The two default subscription types are Newsletters, which include Pro...
Microscope: Email History
Not only does Cortex track all your user and customer actions, it also tracks what emails a user receives and interacts with, helping it learn what messaging to target customers with in the future....
1:1 Personalized Recommendations
1:1 Personalized Recommendations targets each user in your database based on their behavior and the behavior of other customers in your database. Cortex looks at browsing behavior, purchase histor...
Subscription Cortex: New + High Intent
This article is part of the Subscription Cortex Stage Guide. For the standard Cortex Stage Guide click here. New + High Intent is one of the intelligent second steps in a newly acquired user's lif...
What is Cortex? What is Subscription Cortex?
What is Cortex? Cortex is our AI driven marketing automation software that will revolutionize the way you deliver content to your audience. The Cortex AI engine predicts the best timing, message c...
How to Format Users Data for Manual FTP Import
Understanding Your Users File Format: Your user information needs to follow a specific format to be picked up by the FTP importer. It must be saved in the proper file type, .csv or .tsv (ask t...
Smart Blast vs Promotional Blast
A Smart Blast or a Promo Blast? How do I decide which to use? This is a common question, particularly since a Smart Blast is unique to Cortex in the email marketing world. Smart Blasts puts cont...
What are Bounces and Blocks?
What is the difference between Hard and Soft Bounces? Bounces: Hard bounces occur when delivery is impossible and future deliveries are also impossible. This usually means The email address is inv...
Accessing Cortex Reporting
AI Stats Cortex reporting is available within the AI Stats link in the left navigation. From here, you can view performance by Stages, Blasts, Overview, and Cortex Flow. This page breaks down each ...