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Stats Did Not Update Today
If your stats did not update, confirm the following: Please check your Cortex campaign is active. Please ensure you have at least one template enabled. Please make sure for your enabled templates,...
List Management - Importance and Techniques
What is list management? Why is it important? List Management is the practice of removing old and disengaged users from standard email sends. It is also known as maintaining a Sunset Policy. In 20...
Microscope: Customer Profile and Demographics
Microscope is a great tool for understanding an individual customer's predictive analytics, but can also give you insight into where the customers are (geographically) as well as other important de...
Subscription Cortex: Churned
This article is part of the Subscription Cortex Stage Guide. For the standard Cortex Stage Guide click here. When a client cancels their subscription to your products, that represents lost future ...
Who will receive emails from Cortex?
Cortex uses two basic criteria as a universal filter for sends: Cortex will only send to subscribed users Cortex will only send to accounts more than one day old
Understanding Your Deliverability Stat Counts
Deliverability Stats show up in two places - in the Stages tab and in the Blast Details tab. Here's how it appears in the Stages tab: Here's how it appears in the Blast Details tab: Emails ...
How Does ReSci Ensure Great Email Deliverability?
What is email deliverability? Simply put, successful email deliverability is your message arriving in the inbox of the recipient as intended. Email delivery failure is when your message is either r...
Connect Justuno with ReSci
Justuno is a popular on-site conversion product that allows you to create lead/email capture forms.With the Justuno x ReSci integration, you can use Justuno’s on-site conversion optimization tools ...
The Cortex Playbook
The best way to leverage the automation and predictive power of Cortex is to turn on all the lifecycle stages as soon as you can (and we automate a lot of the typical ESP rule setting requirements ...
Subscription Cortex: New Subscriber
This article is part of the Subscription Cortex Stage Guide. For the standard Cortex Stage Guide click here. New Subscribers is the beginning of your subscribed customers' journey. Welcome them t...